In the fast-changing modern world where every trend and factor is interdependent on all others, it is vital to be able to cope and live with change. The constant review of strong and weak points of every business as well as the search for new opportunities and mitigation of possible threats will offer an organization or a company the direction to move ahead.  Monitoring of current trends in technological, social, political, and economic developments will provide information necessary to adapt to changes and to continue to grow. Spark-Consulting and training undertakes to help a client to develop and then update a strategic plan, based on top priorities, as well as   develop short-term goals. We run SWOT analysis which is a strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities, and Threats associated with a project or a business venture. We also offer PESTLE (Political, Economic, Social, Technological, legal and Environmental) analysis that describes a framework of macro-environmental factors used in environmental scanning. It is a part of the external analysis when doing market research and gives a certain overview of the different macro-environmental factors that the company has to take into consideration. It is a useful strategic tool for understanding market growth or decline, business position, potential and direction for operations. There are other sophisticated analyses that aim at adopting a strategy as a function of external (threats, opportunities, future trends, new competitors, new competitor products) and internal (weaknesses, strengths, potential resources, expertise) factors.

Spark-Consulting and training also provides its clients with an action plan that outlines steps needed to reach short-term and long-term goals.

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